Managing your mental health as an agency leader

Managing your mental health as an agency leader

When you lead a marketing, SEO, or advertising agency, your job is cutthroat. Not only do you have to be one tough cookie in the board room, but you also have to lead a team, manage client relationships, and, oh, be a person outside of work, too. I used to work at a...
What should you ask your freelancer?

What should you ask your freelancer?

Let’s say you’re eager to hire a freelancer to save you more time on your next project. Awesome! The only problem is that you’ve never hired a freelancer before. Remember, a freelancer is an independent business owner. Hiring them isn’t like...
Embracing Instagrammability for your biz

Embracing Instagrammability for your biz

I admit I thought Instagram was stupid the first time I saw it. But with its 500 million users and pervasive presence in pop culture, I was clearly wrong about Instagram. Actually, I just heard my nieces say, “It didn’t happen if you didn’t ‘Gram it.” It’s a big, big...