by Kenzi Wood | Oct 1, 2018 | Uncategorized
2019 will be here before you know it. As we veer into Q4 of 2018, it’s important to reflect on what trends we’ll expect to see in the new year. How will your audience be consuming content? What stories do they want to see? How can you make sure...
by Kenzi Wood | Jan 25, 2018 | Portfolio
Readers want a genuine experience these days. They don’t care if you use their first name in an email any more. Today’s readers want raw, genuine content that cuts through the clutter. Bloggers have to be a tad more imaginative in our world of authentic...
by Kenzi Wood | Jan 25, 2018 | Portfolio
As much as I love free marketing and promotions, sometimes you do have to pay to spread the good word about your business or product. Over the years I’ve come to love PPC ads as a way to find new customers and encourage existing customers to buy more. PPC, or...
by Kenzi Wood | Jan 25, 2018 | Portfolio
Video is one of the most engaging digital platforms to connect with your online audience. It’s highly shareable and easy to consume. After all, how many cat videos pop up on our Facebook walls each day? But customers are looking for something more. They expect...
by Kenzi Wood | Jan 25, 2018 | Portfolio
Marketing and branding take a lot of time and effort to be successful. But unfortunately many small business owners don’t have the time (or enough arms) to run their business and market it at the same time. Outsourcing or hiring help is always an option, but c’mon....