What should you ask your freelancer?

What should you ask your freelancer?

Let’s say you’re eager to hire a freelancer to save you more time on your next project. Awesome! The only problem is that you’ve never hired a freelancer before. Remember, a freelancer is an independent business owner. Hiring them isn’t like...
Embracing Instagrammability for your biz

Embracing Instagrammability for your biz

I admit I thought Instagram was stupid the first time I saw it. But with its 500 million users and pervasive presence in pop culture, I was clearly wrong about Instagram. Actually, I just heard my nieces say, “It didn’t happen if you didn’t ‘Gram it.” It’s a big, big...
Quiz: What’s your agency leadership style?

Quiz: What’s your agency leadership style?

The agency environment is unique. You work in a fast-paced, crazy environment that changes daily. It’s challenging to lead a company to success in this environment. In fact, your company’s success has a lot to do with your leadership choices. The best way...
Checklist: Using Pinterest as a search engine

Checklist: Using Pinterest as a search engine

A few months ago I attended the Dallas Digital Summit conference. While there, I listened to a fantastic talk from a Pinterest Business representative. While most marketers know Pinterest is a search engine, we still don’t optimize for Pinterest as we do for,...